I talked with a group of sr. business executives yesterday -- COOs, CIOs, some marketing execs. All are interested in how community can help them engage with customers. All are stuck on one big obstacle: how to let go of the pervasive command-and-control mind set.
It was amazing to hear just how big an issue" control" is for people, especially legal and PR. The legal people throw up a bazillion reasons why blogs are bad. the PR people are trying to hold on to controlling the message. Ev…
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